• GoGo Tani

A quick guide on GIF hosting via GIPHY and how to get your GIFs like everywhere.

*Anyone can have a GIPHY Account, but only APPROVED GIPHY Accounts are searchable in the GIPHY App and social media platforms


My GIPHY Dashboard/APPROVED GIPHY Account

GIPHY is in charge of all the GIFs, FRFR

In order to be found in the GIF search on most social media platforms you must have an APPROVED GIPHY Account.



GIPHY is the most used GIF platform.


Once your GIPHY Account is APPROVED, you'll be able to search for and use your GIFs on

  • Facebook

  • Twitter

  • Instagram

  • TikTok

  • SnapChat

  • iMessage

  • WhatsApp

  • LinkedIn

  • And lots of other apps and places





In order to get an APPROVED GIPHY Account

For Brands

Must Have
  • A Giphy Account

  • 5 Gifs and/or Stickers that reflect your brand, uploaded to your GIPHY Account

Filled out and submitted application to be a Brand Channel

  • Branded/Professional email address (no @hotmail.com or @aol.com)

  • Username

  • Contact Name

  • Display Name

  • Website

  • Social Profile

  • Avatar

  • Location

For Artists

Must Have
  • A Giphy Account

  • 10 Gifs and/or Stickers that reflect your brand, uploaded to your GIPHY Account

Filled out and submitted application to be a Brand Channel

  • Branded/Professional email address (no @gmail.com or @yahoo.com)

  • Username

  • Contact Name

  • Display Name

  • Website

  • Social Profile

  • Avatar

  • Location


More Unsolicited Advice

  • Make sure your Stickers aren’t too dark, it will be hard to see them if they’re put on top of photos or videos

  • All GIFs must have movement

  • All Stickers must be on transparent backgrounds or have transparency within them

  • Consider your tags. If they’re too generic they’ll be difficult to find, try to make them very unique


Each gif gets it's own set of up to 30 tags that help you find your gifs, try to keep them unique to your brand

Per Giphy the Difference between a GIF and a Sticker

Gifs don’t have transparency, Stickers do.

Stickers are gifs with transparency.

Sticker

GIF

If you're looking for more guidance

on GIFs and all things GIPHY, please reach out!